YATOFU
CREATIVES
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Copy of NJAS Store

 
 

Not Just A Shop

ShenZhen, China

When the well-travelled and design-conscious duo behind Not Just A Shop – a lifestyle brand focusing on global design products – chose the newly built Eslite Spectrum department store in Shenzhen as the home for their next retail location, they knew that in order for their shop to stand out they would need to take a unique and unconventional approach in their vision. In the hopes of creating something authentic to their brand, Yatofu Creative was hired to design an interior that reflected both the client’s brand visions, as well as their own artistic perspective..

Photography by Sheen Tao

 
 
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